Everything You Wanted To Know About Advertising With Digg But Were Afraid To Ask (Or Just Didn’t Have The Chance To Yet)
Digg helps you discover the most interesting stuff on the web (just like your friend who spends way too much time on the internet.) Sometimes, that stuff comes from brands and advertisers. We work with partners to create native, display and bespoke content that is valuable to our consumers. And if your boss needs to hear jargon like "Digg's advertising is driven by proprietary data and optimized by multi-armed bandit testing, leading to performance that consistently outperforms the market" ... well, you’re welcome.
We love our readers at Digg, and we take their trust seriously. They are smart, discerning, really good looking, and come to us directly for the stories, videos and news that matter to them. Building the best user experience is crucial, and we’ve found it’s also the best approach for our brand partners.
In short, Digg makes suck-free ads that work. And we’re looking for partners who want the same.
Test us out with your own campaign
Our Approach
Blue Apron wants to help people help themselves through easy recipes and fresh ingredients. But getting people to make the time to cook is a challenge. Blue Apron enlisted Digg to help explain to busy individuals that their product would help save people time and money.
“Digg offers us the opportunity to reach an audience of smart, active potential customers in a way that's very authentic. The audience is clearly made up of early adopters and influencers, which is important in helping us generate awareness and consideration among that important target demographic. Every time we run a link with Digg, we see a burst of high-quality traffic made up of brand-new visitors who are very engaged.”
Greg Fitzgerald, Blue Apron
Our Approach
Harry’s is a cutting edge brand trying to overhaul the shaving industry. Using our razor-sharp wit, we were able to properly explain Harry’s competitive advantage to the target demographic without sounding like a traditional ad.
"Digg's conversion rate was in the top 10% of what we have seen across all of our paid acquisition efforts, and was higher than other advertorials we have run (e.g., Uncrate, Netted by the Webbys).”
Harry's
Our Approach
Squarespace wants to show how easy it is to make the Internet a better, cleaner place. So do we. But explaining to people that designing a website doesn’t have to be hard work is in itself hard work. Squarespace partnered with Digg on several campaigns, including a contest, that proved just how simple web design can be.
"Our experience with Digg advertising has been nothing but positive. The response was absolutely terrific.”
Nik Papic, Squarespace
How To Reach Us.
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Serious advertising inquiries only. For support, please visit our Support Page. For product pitches, please visit our Submission Page.
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